What’s Carter’s Children clothing?-{Is Carter’s American’s most popular brand}?

What’s Carter’s Children Clothing? Carter is a major designer for children’s clothing in the U.S., founded by William Carter in 1861.

What's Carter's Children Clothing?-Lady shopping for baby clothes.
What’s Carter’s Children Clothing?-Lady shopping for baby clothes.

Additionally to the garments designed for their own retailing brand, Carter’s also designs labels exclusively for Walmart, Target and Amazon.

In 2005 one of the world’s most recognized kids clothing brands, OshKosh B’gosh, became a Subsidiary of Carter’s, followed by the global lifestyle brand Skip Hop Inc in 2017.

For Who is Carter’s children clothing?

Carter’s children clothing has garments for babies, toddlers and kids ranging from preemie babies up to 14-year-old kids. Carter’s clothing is typically adorable and affordable. Carter’s is all about convenience for parents to make life easy with mix and match clothing set in their collections, allowing them to easily find themselves a nice outfit for the day.

What children clothing can you find at Carter’s?

Carter’s has a wide variety of cute and affordable clothing outfits available for boys, girls, and gender-neutral. The collections do not only contain clothing items but also accessories, swimwear and shoes.

You can also find garments reflecting the ongoing fashion trends, such as matching pj’s, gender-neutral clothing, and a special organic collection called a little planet that aligns with the sustainable lifestyle popular amongst many families of today.

Both gender-neutral and organic baby clothes perfectly align with today’s sustainable lifestyle trends followed by many families in the U.S and across the world.

As mentioned before, Carter’s also exclusively designs children clothes for unique labels of Target, Walmart and Amazon.

What are the exclusive Labels of Carter’s?

Carter’s have launched multiple exclusive labels with the giant U.S retailers Target, Walmart and Amazon. However, you can find similar children items in all tree labels. You will see that every label has its own unique designs specific to that individual’s retailer of the label. Product in these tree-labels include items such as pyjama’s, dresses and bodysuits.


The labels exclusively designed by Carters for Walmart in 2003 is called ‘Child of Mine. The cute collections for babies and toddlers include sleepwear, bedding, toys, accessories, sleepwear and everyday essentials.


The exclusive label designed for Amazon is called Simple Joys by Carter’s. Simple Joys by Carters is a cute, fun and affordable clothing line designed to give Amazon Prime members a unique Carter’s clothing collection.

Target: Target has not 1 or 2 unique labels designed by Caters, but in favour of 3 unique clothing labels could,

  • Precious Firsts-As the name tells us, this label is all focused to give parents the opportunity to excess a comfortable and adorable layette collection for their little one.
  • Genuine kids– These labels are exclusively designed for Carter’s in 2003 and bring Target customers a unique, authentic and modern clothing line established by OshKosh B’gosh.
  • Just one you– Just one you is specifically designed to make cute, high-quality garments accessible for an affordable price.
  • Skip Hop-Joined Carter’s family in 2017 and offer smart, functional baby essentials like toys, diaper bags and strollers.
  • OshKosh B’gosh– In 2005, Carter’s is one of the most recognised baby brands worldwide. Their garments display playful prints, and their aim within their brands is to celebrate the creativity of a kid.

How affordable are Carter’s children clothes?

Carter’s multiple clothing items are offered for sale in coordinated set or bundles that can work out a lot more affordable than purchasing individual pieces. Typically, Carter’s designs are very affordable, but you can make your purchases to get yourself a real bargain during sales.

Carter’s have regular sales where they offer coupons and discount, allowing you to get even more value for money. Who doesn’t like a great bargain?

What’s carter’s clothing quality like?

What Carter's baby clothes?-3 lady's talking while one pregnant lady hold a baby bodysuit.
What Carter’s baby clothes?-3 lady’s talking while one pregnant lady hold a baby bodysuit.

As we every brand, not everyone is Carter’s fan, but it can’t be denied Carter’s has a big following and the biggest children clothes retailer, so they must do something right…

Most of Carter’s customers appear happy and satisfied with the quality of their children clothing and describe the garments as soft, cute and quite durable. Still, as they have so many sales, many people stock up on Carter’s children’s clothing when running sales and try to avoid paying full price for the pieces. Who doesn’t like a good bargain, right?

In most cases, carter’s clothing appears to run true to size. Still, sometimes you may find some items run on the smaller side, which might be helpful to keep in the back of your mind when selecting items.

For a more sustainable quality, Carter’s launched the organic clothing line called ‘little planet’. The range of clothing you can find in Carter’s most sustainable clothing line is for babies up to 24 months, but you can also find some cute G.O.T.S (global Organic certified standard) pyjama’s in bigger sizes up to 5.

Are Carter’s children clothes ethically made?

Carter’s is Amerika’s biggest children clothes supplier, and their social responsibly behaviour will impact many people’s lives across the globe and the environment as well.

Did you know that the clothing industry is the second biggest polluter worldwide?’

However, Carter’s does take action to be socially reasonable across their brand; the current standards are not high enough for the ethical shopping guide of Amerika to give carter’s a high score just yet.

Many companies have changed to a more sustainable approach over the last years using fabrics like certified organic cotton, which guarantees customers a more eco-friendly and socially responsible product.

In contrast with U.S brand Finn + Emma, who exclusively sells certified organic clothing toys and products, Carter has only designated one organic clothing line across their brand name, ‘little Planet’, which represent a collection with 100% certified organic apparel.

Did you know that Carter’s is also planning to launch an Oeko-tex 100 certified line towards the end of 2020?

However, Carter’s may have a journey ahead to show green Amerika their goodwill to be socially responsible; step by step, carter’s appeared to move forward in the right direction. This brand responds to their customers needs to be more sustainable. Carter’s is making improvements towards their social responsibility role to ensure that children’s clothes are cute and good quality but ethically made.

Where can you find Carter’s children clothing?

What's Carter's Children Clothing?-Pregnant lady sitting on bed viewing some baby clothes.
What’s Carter’s Children Clothing?-Pregnant lady sitting on bed viewing some baby clothes.

You can browse Carter’s garments online and offline shops. Carter’s sell their garments through both their own website and offline retail stores as well. But also their subsidiary OshKosh B’gosh and other retailers stock the brand Carter’s.

However, their exclusive labels are designed for the specific retailer only. Still, you will see garments from labels like Simply Joys by Carter’s exclusively sold by Amazon but resold by Walmart.

Conclusion of Carter’s children clothing?

For affordable good quality children clothes, Carter’s cute garments are a popular choice amongst many families in the U.S. Still, most families wait to purchase items during one of Carter’s regular sales.

For more sustainable baby clothing, Carter’s have launched an organic line called ‘Little Planet’. Unlike typically higher price tags for certified organic items, you can stock up on organic baby clothes by Carter’s for very affordable prices.

However, Carter’s might be the most popular children clothes brand in the U.S; there is room for improvement to show green Amerika that Carter’s work around the clock to meet the sustainable lifestyle trends many American families follow, and we believe Carter’s will be even more popular if they are successfully doing so moving forwards.

Do you own some of Carter’s cute children outfits?


2 thoughts on “What’s Carter’s Children clothing?-{Is Carter’s American’s most popular brand}?”

  1. Hello Jude. I have some experience with OshKosh B`gosh kids clothes, as we used them when my son was a baby/toddler. I loved the design of the clothes and their good quality. For me, it was very important that my baby was comfortable in them. Carter`s Children Clothing is cute and also affordable.

    • Hi Debora, thanks for stopping by. We agree they have some cute baby clothes indeed. We especially love their new sustainable clothing line, ‘Little Planetwith certified organic appearal.

      Thanks for leaving us a comment and sharing your experience with us; we appreciate it.

      Wishing you’re a great week.



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